What is your business actually worth?

And more importantly, what could it be worth?

You probably have a rough idea of what your business makes. You might even have a number in your head for what you'd like to sell it for one day.

But there's a big difference between revenue, profit and business value.

Your Business Value Snapshot gives you a clear, commercially grounded view of where your business stands today, what is driving its value, what's holding it back and where the biggest opportunities to increase that value may be.

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Your business is worth more than its turnover.

Two businesses can generate the same revenue and sell for very different amounts.

Why? Because buyers aren't simply buying turnover.

They're looking at the quality and sustainability of the earnings, the customers, the team, the systems, the market, the growth potential and how much risk comes with owning the business.

And one of the biggest questions is: what happens when the founder steps away?

If too much knowledge, revenue, decision-making or client relationship management sits with you, that can create risk for a future buyer.

So knowing your valuation is useful. Understanding what drives that valuation is much more useful.

Business valuation

We'll assess your financial performance and establish an indicative private-market business value using normalised earnings and relevant market multiples.

We'll look at factors including:

Revenue and profitability
Normalised EBITDA
Revenue quality
Recurring and non-recurring revenue
Customer concentration
Growth
Transferability
Factors that could influence the multiple

You'll have a clearer understanding of what your business could be worth today.

Business attractiveness

A business can be profitable without being particularly attractive to a buyer.

We'll assess the factors that influence how attractive and transferable your business is, including:

Financial performance
Growth potential
Market position
Customer base
Revenue model
Team
Systems and processes
Scalability
Intellectual property
Operational resilience
Founder dependency

You'll see where your business is strong and where potential buyers may see risk.

Exit readiness

You don't have to be ready to sell. But it's useful to understand what would need to happen if you eventually wanted to.

We'll look at:

Your potential exit timeline
Your objectives
Business readiness
Financial considerations
Personal considerations
Key risks
Gaps that could affect a future transaction

You'll understand how far away your business may be from being genuinely exit-ready.

Founder dependency

This is one of the most important pieces. We'll look at how much of the business currently depends on you.

Your clients.
Your knowledge.
Your relationships.
Your decisions.
Your technical or professional expertise.
Your ability to solve problems.
Your reputation.
Your involvement in sales and delivery.

The more dependent the business is on you, the harder it can be to transfer. We'll identify where that dependency exists and where reducing it could create the greatest impact.

So what does your business actually look like?

Your current value

An indicative view of what your business could be worth in the private market today.

Your value drivers

The things currently increasing or reducing the value of your business.

Your attractiveness

How attractive and transferable your business may be to a potential buyer.

Your founder dependency

Where the business is still reliant on you.

Your exit readiness

How prepared the business is for a future sale or transition.

Your opportunities

The areas where improvements could potentially increase value, reduce risk and strengthen the business.

From “What is it worth?” to “What could it be worth?”

This is where the Snapshot becomes really useful. I don't want you to simply walk away with a number. I want you to understand what sits behind the number.

We'll identify the biggest gaps between where your business is today and where it could be. That might mean:

Improving profitability
Increasing recurring revenue
Reducing customer concentration
Strengthening the team
Documenting key processes
Improving management information
Reducing your involvement in sales or delivery
Building stronger systems
Or simply making the business less dependent on you

The goal is to give you clarity about where the biggest opportunities are.

You don't need to be ready to sell.

In fact, this is often most useful when you're not ready to sell.

If you think you might sell in five years, understanding your value today gives you time to do something about it. If you don't know whether you'll ever sell, that's fine too.

A more profitable, transferable and resilient business gives you more options. You might eventually:

Sell it.
Step back.
Hand it to your team.
Keep ownership.
Grow it further.
Or simply enjoy running it more.

You don't have to decide today. You just need to understand what you've built.

What happens next?

The Business Value Snapshot is designed to give you clarity, not leave you with another report gathering dust.

We'll review the findings together and talk through:

Your current position
What's driving your value
Where the biggest risks are
Your biggest opportunities
What I'd prioritise if this were my business
What your next steps could look like

And if you'd like help implementing those changes, we can talk about whether Founder to Asset is the right next step. Your £600 Snapshot investment is credited against Founder to Asset if you decide to proceed. There is absolutely no obligation to continue.

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Investment

£600 inc VAT. Credited in full against Founder to Asset if you proceed.

£600

Indicative business valuation
Business Attractiveness Assessment
Exit Readiness Assessment
Founder Dependency Review
Value driver analysis
Key risks and opportunities
Recommendations and next steps
Review conversation with Laurie

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Is this right for you?

The Business Value Snapshot could be a good starting point if you're curious about the value of what you've created. You don't need to have an exit date.

This is for you if...

•You've been wondering what your business is actually worth
•You'd like an independent view of your current position
•You're considering selling at some point
•You want to understand what a buyer might see
•You'd like to increase your business value
•You're concerned that too much depends on you
•You're thinking about succession or stepping back
•You simply want to know what you've built

Know the number. Understand the why. Build the value.

Your valuation is a starting point. The real opportunity is understanding what you can do with it. What is your business worth today? And what could it be worth if you made the right changes?

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